Friday, August 15, 2008

Beach, Blanket Coverage, Bingo!

Could this be the real reason NBC has a network crush on beach volleyball gold-medal favorites Kerri Walsh and Misty May-Treanor?

I know these two have quite the winning streak going, but the dominance of their sport still doesn't justify the amount of primetime coverage they are receiving. What about all the other athletes who have already won gold medals? Where is their face time?

Either Walsh and May-Treanor have already signed a deal with NBC or the image of a little girl-on-girl action from the last Olympics is enough to keep the director in the booth yelling, "Cut to beach volleyball!"

Nothing else makes sense.

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